Quality vs size of your videos. Bit-rate is defined as the frequency of data that is transmitted every second. A bit-rate of 64 k bps means that 64 bits of data is transmitted every second. Transmission of data is measured this way. As a rule, the larger the video file, the higher the bit-rate, and the higher the bandwidth needed to transmit it over the Internet.

Every time I compress a video file, I reduce the size and also the quality, so that the bandwidth needed for transmission is reduced. The reason for compressing video is cost, smaller bandwidth is cheaper. But while trying to reduce the size of the video, you should not lose sight of the fact that the quality would be compromised.

A factor also to consider when setting the bit-rate is available bandwidth for households. If in a bid to broadcast high quality videos, I choose a bit-rate of 512 k bps for my videos. Without considering that most of my audience only have access to 256 k bps or lower, I risk losing them.

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